The Evolution of Creativity and Collaboration in the Marketing Industry

How have professional creative and collaborative strategies in marketing evolved over the past decades? To gain an understanding of the evolution of professional strategies to creative marketing production, I wanted to explore one of the most traditional forms of advertising, ‘Direct Response’ and compare it’s nature to perhaps the newest form of industry, ‘Digital Marketing … More The Evolution of Creativity and Collaboration in the Marketing Industry

Multi-Sensory Environments: Providing critical support in the Post-COVID Classroom

  In the wake of COVID-19’s disruption to education, Australian Primary School teachers will face the challenge of settling crowds of students back into face-to-face learning. The effects of this switch on Neurodiverse children must not be forgotten, as they may struggle with the chaos and changing routines. After a conversation with a passionate Special … More Multi-Sensory Environments: Providing critical support in the Post-COVID Classroom

‘You’re My Tweetheart’: To Post or Not To Post? (Interactive)

Click on the graphic below to access the interactive project. My Ethnographic Project aims to capture the social phenomenon of young couples having to navigate the confusing rules and etiquette of social media. The videos display the conflicting opinions being broadcast by a plethora of sources and attempts to connect these to real young individual’s … More ‘You’re My Tweetheart’: To Post or Not To Post? (Interactive)

Growing and Protecting Our Values: Narrative Practice

“There is no human experience that cannot be expressed in the form of a narrative.”- Roland Barthes When I was asked to present a narrative of a work experience, I thought that there would be no point, unless it carried a message that people could learn from. I presented a narrative of a non-traditional work … More Growing and Protecting Our Values: Narrative Practice

‘You’re my Tweetheart’: Project Methodology (Part II)

“Ethnography is about telling a credible, rigorous, and authentic story. The story is told through the eyes of local people as they pursue their daily lives in their own communities. The ethnographer adopts a cultural lens to interpret observed behaviour, ensuring that the behaviours are placed in a culturally relevant and meaningful context.”  (Fetterman 2010)  *This blog post explores the ethnographic methodologies and considerations … More ‘You’re my Tweetheart’: Project Methodology (Part II)

‘You’re my Tweetheart’: Experiences with Social Media and Modern Relationships (Part I)

It is the ‘age old’ question for the new generations…and the subject of social media posts with quotes written in quirky fonts on non-specific backgrounds. What sort of affect does social media have on our romantic relationships? Should young couples be afraid to post about their significant others or should we shamelessly broadcast our romantic … More ‘You’re my Tweetheart’: Experiences with Social Media and Modern Relationships (Part I)

Was your Babysitter Analogue or Digital?: Children’s Television in the Home

This week you need to have a conversation with someone older than you about their memories of television in their childhood, using the Memory Conversations guide. Reflect on what you learned about television history in the family home, and how you experienced the conversation.  It was almost 1980 when the picturesque country town and farms … More Was your Babysitter Analogue or Digital?: Children’s Television in the Home

Narrative Perspectives: Understanding the Past, Present and Future of Work

“History cannot give us a program for the future, but it can give us a fuller understanding of ourselves, and of our common humanity, so that we can better face the future.” – American Poet, Robert Penn Warren In ‘The Future of Work’, the resounding power of people and their stories has been brought to … More Narrative Perspectives: Understanding the Past, Present and Future of Work